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Print Coverage September 14, 2009 | 16 min read

MapmyIndia Loaded: GPS Navigator with Bluetooth

New Delhi, September 2009: This festival season gift something different to your loved ones. MapmyIndia, India’s leading map and GPS navigation service provider, has launched MapmyIndia Loaded (VX140), a sleek new navigator with special features that make it the ideal gift or purchase this festival season. In a striking matt-finish black exterior, the MapmyIndia Loaded (VX140) has a wide, 4.3” flat screen and Bluetooth features that allow it to be paired with mobile phones to receive and make calls. It’s also equipped with multimedia features, turning it into an entertainment box, playing videos, music and games. The device is bundled with a 2GB memory card, which can be upgraded to 8GB.

Go exploring this holiday season
If you are planning a road trip with your family anywhere in India, MapmyIndia will be your ideal companion. The navigator is loaded with maps of 401 cities with complete details of streets, localities, sub-localities and points of interest. It also has maps of 8.3 lakh km of roads connecting 4 lakh towns and villages and takes you to around 10 lakh points of interest like cinema halls, restaurants, petrol pumps etc. You can chart your entire trip – from beginning to end – and ensure that you and your family never get lost. Additionally, MapmyIndia Loaded’s 4.3 inch wide screen coupled with an easy to use interface makes GPS navigation simple, effortless and enjoyable.

Entertain yourself: Beyond pure navigation

In addition to providing a superior navigation experience, the MapmyIndia Loaded doubles up as a portable media player. You can watch your favorite videos and pictures on the crisp 4.3” flat screen, or listen to your favorite music files. The MapmyIndia Loaded supports SD cards up to 8GB so that you can carry and playback all your favorite videos and music while on the move. The MapmyIndia Loaded also comes preloaded with two engaging games. All in all, the MapmyIndia Loaded is a great in-car entertainment device when not used for active navigation. The MapmyIndia Loaded also has an inbuilt Bluetooth handsfree functionality that allows you to pair your Bluetooth enabled phone to take or make calls using the MapmyIndia Loaded’s speaker.

The Yin and Yang of GPS navigators

The newly launched MapmyIndia Loaded complements MapmyIndia’s hugely successful gizmo, MapmyIndia Light. While the MapmyIndia Light is a stylish and pocket friendly navigation device finding good favour with women and business professionals, the MapmyIndia Loaded is a complete navigation package with entertainment features. The MapmyIndia Light offers advanced tech features like Bluetooth pairing with mobile phones, large crisp 4.3” screen and music, video and games. As a compact combination they make an ideal gift for newly married couples. With a busy lifestyle, it becomes important for both husband and wife to carry their personal navigator, for safety and security and everyday convenience.

Says Rakesh Verma, Managing Director, MapmyIndia: “We have constantly been refreshing our device portfolio to fill different needs for different customers. After launching the MapmyIndia Light, which is a stylish and pocket friendly navigator, we now bring the MapmyIndia Loaded to the Indian market, which boasts a 4.3” touch screen, advanced Bluetooth functionality and audio/video playback, making it a perfect in car navigation and entertainment device.”

Priced at Rs. 14,990 (MRP), MapmyIndia Loaded is ideal for those looking for a chic GPS navigator packed with the latest features. It is available in major car accessory centers across India. Those interested in learning more about the MapmyIndia Loaded and its availability can call MapmyIndia Customer Care (011-4600 9999, +91 9999 333 223/4). VX140 can be purchased from MapmyIndia directly, either online (navigator.mapmyindia.com) or by calling MapmyIndia Customer Care (011-4600 9999, +91 9999 333 223/4).

About MapmyIndia

MapmyIndia (CE Info Systems (P) Ltd.), a New Delhi-based ISO 9001-2000 Company founded in 1992, is India’s leader in premium quality digital map data and consumer navigation services. Since 1994, through continuous field surveys and state-of-the-art mapping technology, the company has built its proprietary MapmyIndia Maps, the most comprehensive, accurate, robust and reliable navigable map dataset for all India. MapmyIndia is driving the Indian navigation industry by providing internet, mobile and in-car navigation products to end consumers directly as well as in partnership with leading international and national players. The company has been providing GIS based enterprise solutions to over 500 leading corporate and government organizations in every vertical. In 2004, MapmyIndia was short listed by NASSCOM as a showcase company for IT innovation in India. Most recently, MapmyIndia’s Managing Director was elected by GPS Business News as the “World’s GPS Businessman for the year 2007” for driving the navigation industry in India.

www.mapmyindia.com

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