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What Geo-FI changes

Geo-FI is a plug-and-play Geo-Intelligence Stack designed to
augment existing lending technology without disrupting
established workflows.

It combines MapmyIndia’s maps and location technology
with ClarityX’s analytics and AI to transform geographic data
into actionable intelligence across the lending lifecycle.

One stack, three
lending capabilities

Geo-FI brings spatial intelligence to expansion, underwriting
and collections through three connected capabilities

Geo-Analyse

Identify Opportunity and Risk Geographies

Combines lender data such as portfolio performance, delinquencies and repayment behaviour with MapmyIndia’s affluence, demographic and micro-geographic intelligence

  • Identify high-potential and underserved markets
  • Detect granular negative areas and risk clusters
  • Distinguish growth opportunities from higher-risk geographies
map
map

Geo-Check

Verify Addresses with Greater Precision

Standardises, geocodes and verifies customer addresses using micro-geographic context and risk intelligence from Geo-Analyse

  • Precision address geocoding
  • Address standardisation and sufficiency checks
  • Address verification for CPV
  • Negative area checks
  • Micro-geographic context
  • Real-time APIs for sourcing and underwriting

Geo-Collect

Prioritise and Recover More Intelligently

Guides collection teams with location-led visit planning, real-time recommendations and complete case intelligence

  • Geo-tagged field visits
  • Geofence checks
  • Route-optimised visit plans
  • Nearby case recommendations
  • AI-powered nudges
  • Complete case context
map

The Geo-FI Advantage Across
the Lending Lifecycle 

Smarter Sourcing

Find the right borrowers in the right places.

Stronger Risk Control

Underwrite with confidence using granular geo-risk.

Efficient Collections

Recover more with optimized territories and real-time insights.

Better Outcomes

Lower NPAs, higher ROI, sustainable growth.

Designed for the lending ecosystem 

Banks

Insurance

MFI

NBFC

Fintech

Frequently asked questions 

Geo-FI is a plug-and-play Geo-Intelligence Stack that adds spatial intelligence to sourcing, underwriting and collections decisions.
No. It augments existing lending technology and integrates through APIs, SDKs, configurable interfaces and spatial visualisation tools.
Geo-Analyse supports expansion and sourcing, Geo-Check strengthens verification and underwriting, and Geo-Collect enables intelligent collections.
Yes. Geo-FI can combine lender data with maps, address intelligence, demographics, affluence, points of interest and other contextual datasets.

Make geospatial intelligence a strategic layer in every lending decision

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There's so much that Mappls MapmyIndia can do for your enterprise or individual requirements. Explore our website to learn more or request a callback/email if you'd like us to connect with you.

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