India’s first GPS navigator for superbikes, & ‘Navitainment’ gizmos: MapmyIndia’s navigation solutions for 2010 & beyond

India’s first GPS navigator for superbikes, & ‘Navitainment’ gizmos: MapmyIndia’s navigation solutions for 2010 & beyond

• Launches TrailBlazer, premium GPS navigation solution, targeted at super-motorbiking enthusiasts

• Forecasts ‘Navitainment’ as the next big gizmo trend

• Introduces affordable all-India map book with latest & most accurate maps

• MapmyIndia wins the first award of the Auto Expo season, the Golden Steering Wheel award

New Delhi, 5-11th January 2010: MapmyIndia, India’s leader in maps and GPS navigation solutions, launched TrailBlazer, India’s first GPS navigation system for super-motorbikes, at Auto Expo 2010. Aimed at motorbiking enthusiasts and groups, TrailBlazer is loaded with maps of 620 cities and is the most accurate guide for any biking trip anywhere in India. It is waterproof, and with an FM transmitter broadcasts turn-by-turn voice directions to FM radios within a particular range. On long road-trips, MapmyIndia TrailBlazer can navigate an entire group of bikers with timely and accurate voice guidance.

TrailBlazer also comes pre-loaded with many popular travel destinations and highway routes. On motorbike cruising trips the gadget also doubles up as an audio-video player on which favorite music and videos can be uploaded and played back. The gadget is priced at Rs. 18,990 and is available online at www.mapmyIndia.com.

TrailBlazer India’s first GPS navigator for motorbikes, from MapmyIndia

• 3.5” wide touch-screen

• Waterproof

• FM transmitter for voice guidance

• FM receiver for helmets for listening to voice guidance

• Music & video playback

• Loaded with maps of:

• 620 cities with complete details of streets, localities, sub-localities and points of interest

• 5,76,000 towns and villages connected by national and state highways

• 2 million unique destinations across 52 tourist and business categories such as petrol pumps, ATMs, restaurants, hospitals, hotels, national parks, etc.

• Weight: 200 gms

• Memory: 2GB

MapmyIndia also won the first award of the Auto Expo season, the Golden Steering Wheel award 2010 for Best Product/Service for 2010 for the MapmyIndia VX140 GPS navigator. GPS Navigation for 2010 & beyond – Other revolutionary products

1. MapmyIndia ZX150: Navitainment defined

Beside the GPS navigation system for super-motorbikes, MapmyIndia also launched a revolutionary new gadget that offers complete ‘Navitainment’ (navigation + entertainment) experience. MapmyIndia ZX150 Deluxe merges the sophistication of a GPS navigator with the coolness a high-end, portable audio-video player. The complete Navitainment device is a GPS navigator – loaded with maps of 620 Indian cities – with 5 inch touch screen, FM transmitter, Bluetooth hands-free, music/video playback, e-book reader, photo browser and reverse camera support. ZX150 Deuxe offers the flexibility of using it for GPS navigation or pure entertainment, to be guided to your next meeting or to watch your favorite movie on its 5 inch wide screen. The Zx150 can also convert a car music system to a car theatre system by connecting to it through the aux-in facility or using FM. This allows you to use GPS navigation or to enjoy video playback or the Bluetooth hands-free facility. It can pair with your phone and route calls you receive to the car speakers. It has a sophisticated echo-cancellation module to ensure that you can speak comfortably while listening in to calls through the car speakers.

2. Black Box: The GPS brain of your car

MapmyIndia also launched a standalone GPS device for cars, the MapmyIndia Black Box. Acting like the GPS navigation brain of a car, the Black Box – loaded with maps of 620 Indian cities – is hidden under the dashboard. It connects to the screen of the in-dash car audio-video system and offers accurate, turn-by-turn voice guidance. The Black Box is available as an OEM accessory with Mitsubishi Cedia Sports edition and Ford Endeavour. It can also provide navigation for Skoda, VW, BMW and Audi brands as well.

MapmyIndia’s other revolutionary products

1. MapmyIndia ZX150 – The complete Navitainment gadget

2. Black Box – A GPS navigation brain for cars

3. MapmyIndia National Motoring Atlas: An essential in every glove compartment

For those who also like to carry a map book while traveling, MapmyIndia launched MapmyIndia National Motoring Atlas at Auto Expo 2010. Priced at just Rs. 290, the maps offer the latest, high-quality and most accurate maps of national and state road networks, states and cities all over India. The map book is also the most comprehensive motoring atlas for the whole country and a great glove compartment companion for all roadsters and auto-enthusiasts. Says Rakesh Verma, MD, MapmyIndia: “MapmyIndia plans to revolutionize the way GPS navigation gadgets are used in 2010 and beyond. Already MapmyIndia has the most widely approved and deployed GPS gadgets in India. The company has also earned the position of market leader and is already rolling-out GPS products and solutions never before seen but widely needed in India. We are expecting demand for GPS and GPS-based products to grow exponentially in the next few years. Our latest product releases are part of the continuous innovation at MapmyIndia to revolutionize and lead GPS and maps industry.”

MapmyIndia Auto Expo press release