MapmyIndia Collaborates with Qualcomm on the Launch of CarPad to Revolutionize In-Car Travel In India

MapmyIndia Collaborates with Qualcomm on the Launch of CarPad to Revolutionize In-Car Travel In India Powered by Qualcomm’s Snapdragon™ S1 processor, this next-generation car navigation device with built-in 3G connectivity and AndroidTM OS, offers in-car navigation, entertainment, connectivity and productivity experience MapmyIndia’s latest GPS Navigation interface, Aura, offers real 3D navigation, house-level details, and connects users nearby and on the go based on location Fully optimized for use in the car’s back and front seats, with head-rest and windshield mounts

August 30, 2011, New Delhi: MapmyIndia, India’s leader in GPS navigation, collaborates with Qualcomm Incorporated (Nasdaq: QCOM) ) announce the launch of CarPad, an exciting new device that promises to revolutionize the way we travel in cars in India, at Qualcomm’s India On 2011. MapmyIndia CarPad, powered by Qualcomm’s Snapdragon S1 processor, comes with a large 7” Capacitive Display, 3G connectivity, MapmyIndia’s latest fully 3D and connected GPS navigation interface, and rich app experience of Android packed with many appealing features for car travelers.

Mr Rakesh Verma, Managing Director, MapmyIndia, says, “We are excited to launch CarPad which will revolutionize the way people travel in cars in India – because of the simple, ingenious way in which it offers navigation, entertainment, connectivity and productivity to everyone in the car, be it in the back-seat or the front-seat. For the industry, we see CarPad heralding a new era of the smart, connected car – seamlessly merging the consumer’s connected lifestyle into the car. This strategic collaboration with Qualcomm for CarPad is the first, big step in our endeavor to converge cars, consumers and connectivity in India and introduce ground-breaking connected services inside the car.”

“Qualcomm congratulates MapmyIndia on the launch of CarPad, the first 3G device optimised for navigation and in-car use, based on the Snapdragon S1 processor. Combining fast processing capabilities, 3G connectivity, rich multimedia and GPS engine of the Snapdragon processor, the Carpad brings a fully optimized in-car navigation and entertainment experience,” said Avneesh Agrawal, Senior Vice President of Qualcomm and President of Qualcomm India and South Asia.

MapmyIndia Carpad offers :

Find Everything, Go Anywhere: Experience navigation beyond your imagination on CarPad, with live turn-by-turn voice guidance to places, augmented reality with 3D landmarks, buildings and terrain, house-level details, travel guides and nearby information and friend finders!

MapmyIndia CarPad comes exclusively pre-installed with Aura, MapmyIndia’s latest navigation interface – with full 3D navigation and India’s richest and most detailed maps, including house numbers, as well as

city & travel guides. All the maps are pre-installed on MapmyIndia CarPad, making it independent of the network. MapmyIndia CarPad leverages connectivity by streaming photographs of places and letting users discover people and friends nearby, share their location and message with others – connecting users to everyone and everything around them.

MapmyIndia CarPad is loaded with comprehensive and accurate all-India maps, with over 5 million places, national-level maps for 5,79,000 towns and villages, street-level maps for 1200 cities, house-level maps for 18 cities and 3D landmarks and building footprints for major cities.

Perfect for use in-car and on the move: With the bundled car kit’s head-rest and windshield mounts, you can use the CarPad conveniently in the car’s back or front seats, and then carry it easily with you to use at home, office or in a plane!

Stay connected with 3G: You can call, message, mail and chat with everyone, browse the web at high speed, and socialize with others anywhere using the CarPad’s in-built 3G, Wi-Fi and Bluetooth!

In-car and portable entertainment: Listen to FM Radio and music; Watch movies & YouTube; Flip through photos and Flickr; Click photos and record videos; In-car entertainment was never so much fun!

MapmyIndia is the dominant market leader and India’s largest seller of in-car GPS navigation devices since the launch of its award-winning GPS Navigator in 2007. Our research on and discussions with car travelers highlighted their needs in the car, for offerings beyond navigation, entertainment, connectivity and productivity. The lack of optimisation in existing mobile phones and tablets for in-car use was the genesis of CarPad. MapmyIndia plans to offer many more connected services in the car in the CarPad in future for consumers and enterprises.

MapmyIndia CarPad offers everyone in the car – driver and passengers, adults and children, male and female – a fully optimized in-car navigation, entertainment, connectivity and productivity experience.

Price & Availability:

MapmyIndia CarPad will be priced at Rs 22,990/- (which includes the CarPad device with 3G, Wi-Fi, 8GB SD card memory, pre-installed MapmyIndia Navigator Aura, as well as Car-kit worth Rs 6,990/-, containing the headrest mount, windshield mount, CarPad holder and car charger, in separate box FREE with CarPad). MapmyIndia CarPad will be available for sale from 15th September 2011, online at https://www.mapmyindia.com/carpad, followed by leading electronics stores, car showrooms & car accessory shops. Consumers can contact MapmyIndia Customer Care (011-46009999, +91-9999333223/4) or visit https://www.mapmyindia.com for more details about MapmyIndia CarPad.

30082011 MapmyIndia Qualcomm Press Release FINAL